Ben Simpson
Founder & CEO
Ben founded Collective Shift in 2020 and runs it as CEO. He speaks publicly about crypto and digital assets, he has taken the argument to a TEDx stage, and like everyone else on the team he publishes what he holds.
Ben founded Collective Shift in 2020 with a simple aim: help people approach digital assets with more care, context and independence. A Tasmanian who left school at 17, having already spent his early teens building businesses from his bedroom, he was drawn into crypto through research and has worked in the market full-time since 2017. He built the Digital Asset Wealth Engine, the GROW · MULTIPLY · PROTECT framework at the core of every Collective Shift program, and leads the flagship portfolio, whose six-year track record is independently audited by Crypto Tax Australia. Under his leadership Collective Shift has grown to 1,100+ members and 150,000+ followers, become a research partner of Coinbase, Swyftx and CoinSpot, and been named Blockies Community Leader of the Year (2024 and 2025) and Blockchain Education Company of the Year (2025). A TEDx speaker, he works directly with members in the Platinum, Elevate and Inner Circle programs.
I’m Ben Simpson, CEO and Founder of Collective Shift, and I’d like to personally invite you to join our community. At Collective Shift, we’re on a mission to simplify the world of crypto investing and provide you with the tools, education, and insights you need to succeed.
As a long-term investor with years of experience navigating both bear and bull markets, I’m passionate about democratizing crypto education and helping people achieve financial independence. I’ve built my career by focusing on the core principles of crypto investing, and through Collective Shift, I aim to share these insights to support you on your journey.
We offer expert analysis, a supportive community, and a clear, unbiased approach to learning. Whether you’re new to crypto or looking to refine your strategy, we’re here to guide you with the right education and resources to make confident, informed decisions.
I’d love for you to join us and take the next step in your Crypto investment journey.